How Smart B2B E-commerce Companies Are Leveraging White Papers as “Free Offers” in Lead Generation
How Smart B2B E-commerce Companies Are Leveraging White Papers as “Free Offers” in Lead Generation In the world of B2B e-commerce, lead generation plays a crucial role in driving sales and growing business. One effective strategy that smart companies are using to generate leads is by leveraging white papers as “free offers”. In this blog…