Transactional Emails: An Overlooked UX Opportunity for B2B E-commerce Businesses
Introduction to Transactional Emails in B2B E-commerce In the realm of B2B e-commerce, transactional emails serve as essential communication tools that facilitate various business operations. Unlike marketing emails that primarily aim to promote products or services, transactional emails are triggered by specific user actions and are crucial for managing transactional processes. These emails include order…